Tag: translations

eSports Translation

Engage with comment translation in eSports

Comments and news of eSports matches create loyalty and new viewers. That’s why effective translation is important.

The unstoppable success of eSports is not only due to the skill of the best players or the charm of the most famous video games. One of the secrets, in fact, lies in the ability of those who present the events and comment on the matches to create involvement with the public, whether they are live audience or fans who follow the matches from their devices.

The caster, that is, the voice that comments on eSports matches, has become a real profession, which includes prominent figures who may be familiar to the target audience. Effective reporting can make tournaments dedicated to major titles such as Fortnite, League of Legends, FIFA or Rocket League even more engaging.

Equally important is also knowing how to produce quality content on official websites, for example, those of individual teams or specialised magazines, and in the comments section of the most used social platforms, first of all Twitch and YouTube, where eSports are at home.

eSports translation
Engage with comment translation in eSports – Clever Translations Newsroom

News and comments in eSports, the importance of translation

Reports, news, live comments, and promotional messages for events and products related to eSports inevitably entail the ability of casters and content creators to intercept the feeling of those in front of a screen and make the competition between the big players captivating.

For this reason, an effective translation of comments to eSports matches becomes crucial, since it shall faithfully reproduce the passion of the text in the original language, while adapting words and expressions to the culture of the target audience.

The world of eSports has no borders, because it speaks the universal language of the most famous video games in the world and the exciting challenges they can unleash. However, in order to reach an ever-widening audience, you need to know how to communicate and create continuous involvement, which can arouse ever-new expectations and the right hype around a tournament or a single match.

Through the translation of eSports content into different languages, you can create a constant dialogue with foreign players and fans from all over the world, making your community of reference ever wider and more engaged.

eSports Translation
News and comments in eSports, the importance of translation – Clever Translations Newsroom

Professional translations for eSports matches and iGaming

Clever Translations is your ideal partner for the translation and localization of web content in the eSports industry in over 80 languages, with the expertise of native translators and an experienced and qualified staff.

We are a leader in eSports translations, but also in the iGaming, Sport Betting, Lottery and Video Games sectors. For more information, use our dedicated form and ask us for a free quote.


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    Fintech Translations

    Fintech translations: Ensuring Clarity in Contracts and International Communications

    In Fintech, an unambiguous and precise translation of content is essential, because the execution of contracts is automated.

    The Fintech sector is in full development at a global level and for this reason, it is crucial that in this area, any type of communication intended for operators or the public sector is clear and understandable, in any country in the world.

    The digitisation of financial, banking, and insurance products and services requires the utmost linguistic precision in the drafting of the content of documents, contracts, websites, and smartphone apps.

    At the same time, the translation of all these types of text is of fundamental importance, to make the services usable abroad and to eliminate any uncertainty about the message to be communicated.

    Fintech Translations
    Fintech translations – Clever Translations Newsroom

    How to translate Fintech contracts and communications

    Fintech translation requires the utmost professionalism and must be carried out by native-speaking professionals, who are able to give the text to be translated the same meaning and the same tone of voice as the source language.

    This applies both to technical documents, such as instructions, contractual or informative clauses, and to institutional and promotional communications. In the latter case, the translation is accompanied by the localization of Fintech texts, which allows you to modulate the message by intercepting elements of the culture of the target country.

    Professional translations and localization are essential tools in any sector, but they are even more so in a growing and very technical market such as Fintech.

    When talking about cryptocurrencies, blockchain networks or smart contracts, the precision of the language is essential, because it is through the words used that precise commands are given to computer networks and devices, from which predetermined and automated results derive.

    Fintech Translations
    Clever Translations – Newsroom

    Fintech and Smart Contract Translation: the automated contractual consequences

    Smart contracts are now widely used in the commercial field, in which the contractual clauses become real computer commands, according to the “if/then” scheme (if a given event happens, a certain consequence follows).

    Today, this dynamics is at the core of countless operations, such as insurance compensation, contractual resolutions, payments in cryptocurrencies, recognition of dividends and earnings from investment instruments.

    In all these cases, the terms of the contract – and therefore of the computer script that will automatically generate the consequences of each contractual event – must be written and translated in a precise, professional, and unequivocal manner.

    Fintech and Insuretech: professional translation and localization services

    Clever Translations is the translation agency specialised in Fintech and Insuretech, with a team of native-speaking linguists that guarantees the translation and localization in over 80 different languages of texts such as: 

    • Commercial agreements (M&A) and contracts
    • Company reports
    • Manuals and instructions for apps and financial services
    • Smart Contracts
    • Business Intelligence Services
    • Regtech and corporate compliance
    • T&C
    • App and website content

    Find out more information and request a free quote on our dedicated page.


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      Localization

      The Importance of Localization for Global Expansion in the iGaming Industry

      In a fast-growing market like iGaming, localization of content is crucial for effective communication

      Online gaming is an experience through which the end user seeks fun and excitement. For this reason, an iGaming platform needs to know how to win each user’s attention and entice them to choose from the offered selection of games, to register, and subsequently become a loyal customer.
      The most effective tool to achieve these results is always content localization, i.e. the adaptation of text on the provider’s website so that it reflects, as closely as possible, the culture and language of each user’s specific geographic territory.
      Indeed, the same concept may be expressed in many ways and in various tones according to different languages, thereby making the message more or less effective with the target audience, depending on where it is read.

      Localization
      The Importance of Localization for Global Expansion in the iGaming Industry – Clever Translations Newsroom

      You might be interested: The Latest Tech Trends in the iGaming World

      Localization: the key to success in the iGaming market

      Content localization is now an essential requirement in any company’s communication strategy, and this applies even more in a booming global sector such as iGaming, a market with an international turnover of more than 300 billion dollars, which is set to double in the next five years.
      For a company wishing to establish itself as a key player in iGaming, communicating with its potential target audience can no longer be limited to simply making its games and prizes known.
      The user’s desire to play online and try their luck with bets, casinos, and slot machines also depends on effective promotional messages that manage to strike the right chords in each user, no matter where they are.
      In order to really stand out in this market, therefore, something more is needed. You should speak to the audience’s heart and ‘gut instinct’, arouse empathy, and make the reader feel that they are talking to a friend, someone who understands their preferences and desires, someone they can trust and who can offer them exactly what they like.
      Localization in iGaming starts with promotional messages that the reader can find around the web and that should suggest, according to each user’s language and cultural background, the advantages and benefits that a given gaming platform can offer.
      Advertising isn’t all you need though: the next important step, once they have reached the online gaming site, is for the user to feel at home, along with all the information they need explained in a familiar and comforting way.

      Localization
      Make your players happy with a perfect translation – Clever Translations Newsroom

      The importance of content localization in iGaming

      The iGaming sector is booming and nothing can be left to chance for a brand wishing to establish itself as a major player in this scenario.
      For this reason, content localization should be carried out by experienced professionals in the field, with mother-tongue translators able to intercept those nuances of language that can make an important difference and ensure a message is truly effective with the target audience.
      Clever Translations is a translation agency specialising in iGaming that can guarantee the translation and localization of content in over 80 different languages, bringing your brand to user screens in every corner of the planet. For more information, please fill out our form


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        iGaming Localizations

        The Success Story of GameArt and Clever Translations: Localization that shares your game with the world

        Exploring GameArt’s success through “iGaming Localization” and the pivotal role of translation in this global adventure.

        A Competitive Challenge

        Competition is fierce in the iGaming industry, and success often depends on your ability to adapt and deliver an immersive and authentic gaming experience across the whole world. GameArt, a renowned developer of high-quality HTML5 slots for online and land-based casinos in regulated markets, has boldly confronted this challenge. With a focus on simplicity, efficiency, and high-level entertainment, GameArt has quickly gained a prominent position in the industry. 

        A Key Interview

        We had the opportunity to sit down with GameArt Project Manager Ema Hrustanovic, the mastermind behind the realization of each Product Owner’s vision, and talk about how localization has played a pivotal role in their global success. “For me as a Project Manager,” she says, “my main purpose is to organize the team and make sure that great ideas from Product Owners come to life. It’s really a very impressive job to explore the market, finding the balance between successful mechanics and presenting something new, fresh, and innovative at the same time. Even if they are contradictive. So, it’s quite a responsibility to provide the product in different languages.” 

        GameArt’s success is based on its ability to attract players to the markets in which it operates, and localization plays a key role in this strategy. The head of GameArt points out that “Games are not just games anymore. Every day a new game comes out somewhere. So, our main task in the first few steps is to convince the player to play our game. Localization is a big part of that. It allows you to expand on several markets around the globe and to bring the original feel of the game, born during the very first draft, to a player in their native or chosen language.” 

        Localization - GameArt team
        The team of GameArt – Clever Translations Blog

        The Magic of Localization

        The role of linguistic localization becomes obvious when we examine the English term “Good Luck”, which is best translated into Italian as “in bocca al lupo”. The literal translation “Buona Fortuna”, could actually be considered very unlucky by many Italians, who often prefer the phrase “in the mouth of the wolf” instead. This successful translation goes beyond the simple conversion of words and captures the essence of Italian superstition. It’s an example of how localization is not only about making the game understandable but also enriching the gaming experience to be more engaging and authentic for local players. Almost like bringing a touch of Italian culture directly to the gaming table. 

        Choosing a localization partner is crucial in this process. For GameArt, three key elements drove their decision: experience in iGaming and localization, knowledge of the target audience, and speed of execution. “Their expertise in iGaming and localization reduces cultural and linguistic differences and achieves the best results in any target language,” says Ema.

        “We wanted the team to understand the target audience and our product, to achieve the right tone, include slang and commonly used terms, but always stay true to the original version.” 

        Ema
        Ema Hrustanović – Project Manager at GameART.net

        Choosing a Trusted Partner

        The creation, production, and maintenance of a successful game is a massive undertaking, and no one wants to see all that effort wasted because of linguistic or cultural misunderstandings. That is why GameArt needed a partner it could fully rely on. 

        “After months of work in different departments with all the creative teammates in our production team,” Ema explains, “we place the game into the hands of a partner that we trust, that will further nurture our great work and ideas in every language.” 

        Additionally, localization in iGaming is a dynamic challenge and often requires an immediate response to real-time actions. “Since iGaming is a live business, we needed a team that was fast, adaptive, and supportive. No matter the task, we need our backs to be covered.” 

        Quality is always the focus of GameArt. “Our task is to create a game that attracts players from all over the world with a localization team that improves the user experience. So quality, quality, quality.” With Clever Translations team, GameArt finally found the professional and meticulous partner it needed to meet the needs of its players and customers. 

        The collaboration between GameArt and Clever Translations is an example of how strategic, high-quality localization can make a difference in the iGaming industry. With a common focus on quality and an understanding of international markets, GameArt continues to grow and deliver outstanding gaming experiences. This partnership is a clear example of how successful translation can transform a game into a truly global adventure.

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